About

General Reality Media explores reality, paradoxes, invention, and neurodiversity through philosophy and storytelling. We create works that challenge how people see, blending intellectual depth with accessible narratives.

Our books and essays examine how minds construct meaning, how reality forms through the interplay of causation and interpretation, and how we engage with the world of happening.

From philosophical explorations like The Abstractionist’s Papers and Glitches in Reality, and The Only Show in Town to imaginative stories like Nimbin and the Abstractionist, The Intact and the Flightless, BoxLilly, and When a Planet Starts to Spin, our work spans fiction and non-fiction for readers of all ages.

Everything we create has a free version available on our website.

Meet the Abstractionist

Luiz von Paumgartten brings 24 years of intellectual property experience, having served industry leaders such as Dell Technologies, Hewlett Packard, Microsoft, Apple, Amazon, NXP Semiconductors, Freescale, Motorola, and Texas Instruments.

He holds dual engineering degrees with an M.S.E.E. from The University of Texas at Austin and B.S.M.E. from Federal University of Rio de Janeiro, and earned his J.D., cum laude, from SMU Dedman School of Law, where he served as Articles Editor for the Computer Law Review & Technology Journal. Recognized as a “Rising Star” by Super Lawyers®, “Top Patent Prosecutor” by Patent Research Review™, and featured in “Who’s Who in America” by A.N. Marquis Company™, Luiz is a Norton Rose Fulbright and Wilson Sonsini Goodrich & Rosati alumnus.

Working closely with inventors and in-house counsel on a daily basis, Luiz crafts patent applications that protect immediate needs and support long-term business objectives. He routinely manages complex invention disclosure sessions where dozens of related ideas are evaluated, followed by coordinated preparation and filing.

His practice spans wide-ranging areas including software, artificial intelligence, virtual and augmented reality, cloud computing, computer hardware, network monitoring and security, audio and video processing, microprocessors and microcontrollers, analog and digital circuit design, memories, semiconductor fabrication, electronic packaging, and business methods.

Beyond prosecution, Luiz provides full-service IP support including license negotiations and infringement matters. Language skills and global perspective enable him to serve international R&D teams across multiple markets. Clients rely on Luiz as a strategic advisor who transforms innovations into mission-critical IP assets that drive competitive advantage.

In 2025, Luiz published The Abstractionist’s Papers, a book exploring reality and emergence at their most fundamental level. This polymathic approach to systems thinking demonstrates his unique ability to see clearly into any technology, regardless of complexity, and to handle disruptive innovations from their earliest stages.

At Fogarty LLP, Luiz applies this extensive background to develop sophisticated patent portfolios for the world’s most revolutionary companies.